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Our Blog

So we all know how many different things there are to think about in marketing, and running a business. We all also know that we have very limited time in which to do all these things. Try thinking about everything as a train line, with stops and platforms along the way where you can do your work. Not every stop had a platform you want to get off at, but there'll be some you just have to, like the HMRC stop, with platforms for everyone whether you're a sole trader, a limited company or a partnership. Then there are

If you don’t know what WordPress is, that’s okay. If you’re working in web design or other digital media, you may know what it is but generally it’s not a widely known platform. WordPress is a content management system that can be used to build, manage and update websites. At intoitMEDIA, we use the platform as standard for our websites and today I’m going to talk about why we do so.  Versatile means versatile! One of the first reasons we use it is because it’s versatile and our ‘versatile websites’ need to be

Logos are probably the most important aspect of your brand because they're your first opportunity to tell your customer what you want them to hear. They're the first thing a customer sees, and the thing that they base all their decisions off. A good logo links all the aspects of your brand together, from the colours you use to the shapes. So, how do you go about getting the right logo for you? We'll talk you through how we created Tracey from People Excellence Performance's new logo. Tracey came to us for a new logo design that will be used

Finding the right words to describe your business is an evolving task. Many businesses are constantly adapting to changes within their industry, social change and economic impacts. And with that, the language and words you use to describe you and your business should reflect those changes and should adapt to recognise it. So today I’m looking at a few things you can do to keep up with those changes.  Change isn’t scary The first thing to say is don’t be afraid to change things. Since intoitMEDIA launched, less than two years ago, we have refreshed the words we use across our website

There's a real focus on video at the moment, both with businesses maybe having a bit more time and with platforms like TikTok going from strength to strength. Even old-timers like Youtube are growing and developing, and is also the second most used search engine in the world, according to Brandwatch. There are lots of ways to achieve a technical finish for videos without having a lot of knowledge or ability. There is nothing worse than having technical problems that spoil your brand message, and it really turns your audience away.We know that getting good video content can be

In 2020 photos really are everything; from your website to your Instagram feed and everything else in between you should always be thinking about the next photo. Keeping your website photos updated where possible will help your website look fresh, each time your customers or audience come back to visit.  What Should A Photo Do? The important thing to remember is that a photo should tell a story in its own right; in many cases a photo shouldn’t really need text or a caption at all. The old saying “a photo tells a thousand words” is true. Words are important of course